Here’s what we’re thinking about

The AI Super Bowl: News to Start Your Week

The news you need to start your week.

Observer 2025 PR Power List: Vested at #3

Vested comes in at #3 on the Observer PR Power List 2025.

Caroline McMullan, Senior Marketing Strategist

Sustainable Snapshot: 2024 Paris Olympics

Tune into Sustainable Snapshot, the video series with Vested Director Marian Daniells and AssetTV.

Marian Daniells, Director

Abby Trexler Joins Vested as Managing Director

Abby Trexler joins Vested as Managing Director where will lead the agency's South Florida practice.

Vested Embarks on Marcomms Degrees Tie-Up With London University

Financial PR and marketing agency Vested is helping City, University of London to deliver marcomms degree courses and support new talent joining the industry.

Elizabeth Wiredu, Reporter

Vested Announces Leadership Expansion

Vested names new UK CEO and a Managing Director to oversee creative and marketing services.

Sophie Paterson, Associate Director

IWD 2024: Why We Must Support Women to Shatter the Fintech Ceiling

This International Women's Day, Vested UK CEO Katie Spreadbury shares her viewpoint on why increasing and retaining female talent in the fintech space is vital to its sustained success.

Katie Spreadbury, UK CEO

Sustainable Snapshot: Valentine's Day 2024

Tune into Sustainable Snapshot, the video series with Vested Director Marian Daniells and AssetTV.

Marian Daniells, Director

Ted Birkhahn Joins Vested as Managing Director

Ted Birkhahn joins Vested as Managing Director where he will lead the firm's strategic push into the middle market.

Sustainable Snapshot: Green Asset Ratio

Tune into Sustainable Snapshot, the video series with Vested Director Marian Daniells and AssetTV.

Marian Daniells, Director

Still 'a topic of hand-wringing': Four years after COVID began, agency RTO policies are yet a work in progress

Firms generally want employees in the office at least two days a week, but questions continue about whether to mandate attendance, how to monitor it and other factors.

Jess Ruderman, Reporter

Social Media Star Erika Kullberg Shares How to Avoid TikTok Scams and Get Rich the Right Way

Vested Managing Director Eric Hazard shares the importance of evaluating a TikTok commentator’s financial experience before taking any advice with InvestorPlace.

Samuel O'Brient, Reporter

2023 Marks Another Landmark Year for Vested

As 2023 comes to a close, Vested has won numerous awards and recognitions that support the agency’s continued rapid growth and commitment to delivering unparalleled creativity to the financial services industry.

Are Banks Failing to Address the Unique Needs of Women?

Survey data suggests that financial anxiety among women has worsened in recent years, even as banks say that they are focused on addressing the specific needs of women. Vested CEO Binna Kim shares the importance of technology and data with The Financial Brand.

Caroline Hroncich, Reporter

Fintechs Are Pivotal To Helping Younger Consumers Feel Confident Switching Banks

What moves the needle when it comes to younger generations changing banks? Vested Ventures CEO Eric Hazard shares the three main areas of focus for fintechs to build comfort with their consumers in this article with The Fintech Times.

Francis Bignell, Writer

Sustainable Snapshot: New Board Diversity Trends

Tune into Sustainable Snapshot, the video series with Vested Director Marian Daniells and AssetTV.

Marian Daniells, Director

Qwoted Rolls Out Collaborative Industry Network

Qwoted released a new feature allowing users to search by agency, subject matter, expertise, job title or name.

Natasha Bach, Writer

How Communicators Help Employees Use Their Wellness Benefits

Vested Chief People Officer Loreal Torres shares the ways she communicates benefits with new and existing employees.

Sean Devlin, Editor

Sustainable Snapshot: Conference Season & Carbon Offset Programs

Tune into Sustainable Snapshot, the video series with Vested Director Marian Daniells and AssetTV.

Marian Daniells, Director

Gen Z Favors Word of Mouth Over Marketing

Group Vested CEO Binna Kim shares her thoughts on the Netflix factor and what the younger generation expects out of their banking experience in this piece with American Banker.

John Reosti, Reporter

Introducing Sustainable Snapshot

Introducing the Sustainable Snapshot, the new video series with Vested Director Marian Daniells and AssetTV.

Marian Daniells, Director

Crafting an Ever-Evolving Editorial Calendar

Vested Managing Director Eric Hazard shares his advice on staying true to your organization's editorial objectives and how to make the most out of your content with PR Daily.

Sean Devlin, Reporter

Top Agency Leaders Talk Tech

Group CEO Binna Kim joined PRWeek and Notified for a roundtable on the conversations agencies are having with their clients on technology and artificial intelligence.

Melissa Fleming, Reporter

Office Space: More Trouble For The Foreseeable Future

The real-estate impact of COVID lockdowns is empty office space and a lack of desire to return to in-person work full time. Chief Economist Milton Ezrati explores the fallout and the longterm effects in this article originally published by Forbes.

Milton Ezrati, Chief Economist

Another Housing Crisis?

Chief Economist Milton Ezrati talks about the ongoing housing crisis, and what we can learn from the collapse of 08-09.

Milton Ezrati, Chief Economist

Navigating Communications Trends and Challenges

Group Vested CEO Binna Kim joined PR’s Top Pros Talk to discuss leadership styles, the challenges communicators face in today's environment, and how we can leverage both data and a variety of channels to mitigate the issues our clients face.

Caroline McMullan, Agency Marketing Specialist

The Bamboo Ceiling: Being an AAPI Leader

Less than seven percent of PR and advertising professionals identify as AAPI. Very few AAPIs are represented in the C-suite amongst the top PR agencies. Beyond the communications industry, AAPIs run into the “bamboo ceiling,” and AAPI women, in particular, find themselves crashing into the “bamboo glass ceiling.” Group CEO Binna Kim writes for O'Dwyer's.

Binna Kim, Group CEO

Is the digital dollar likely?

Vested Chief Economist Milton Ezrati explores the implications, roadblocks, and advantages of the digital dollar after a resurgence of interest, in this article originally published by Forbes.

Milton Ezrati, Chief Economist

On Embracing AI

With artificial intelligence dominating in the business news cycle, there's a lot of talk about innovation and the future. There's also a lot of talk about the drawbacks or dangers of the emerging technology. In this article originally published by Forbes, Vested Chief Economist Milton Ezrati helps readers move past their fears and focus on embracing AI.

Milton Ezrati, Chief Economist

The Budget Deficit Continues

The budget deficit continues to widen, but what exactly does that mean for the US? And what exactly could be done about it? Vested Chief Economist Milton Ezrati breaks down the issues in this article originally published by The Epoch Times.

Milton Ezrati, Chief Economist

Firms Dial Up Advertising to Draw Market-Shy Investors

Continued market turbulence may mean wealth management firms are allocating more advertising resources to investors looking for advice. Vested CEO Binna Kim weighs in on why firms need to simplify their messages to break through to consumers.

Michael Taffe, Reporter

After SVB Collapse, Regional Banks Hustle to Protect Their Reputation

Vested US CEO Amber Roberts weighs in on how her teams are responding to the aftermath of the SVB collapse and the importance of communications in uncertain times.

Ewan Larkin, Reporter

Inflation Woes Continue

The inflation issue has been tough to crack, with numbers creeping back up after a brief period of hope that we may be through the worst. Vested Chief Economist Milton Ezrati explores in this article originally published by Forbes.

Milton Ezrati, Chief Economist

How Will Recent Bank Failures Impact the Economy?

Chief Economist Milton Ezrati joins KNX Radio to discuss whether the American banking system is really safe and if the economy will be impacted.

Milton Ezrati, Chief Economist

Commercial Real Estate Outlook, February 2023

The post-COVID recovery has been a mixed bag for most industries. Chief Economist Milton Ezrati looks at the numbers to help understand the commercial real estate outlook for 2023.

Milton Ezrati, Chief Economist

Vested in the News: Milton Ezrati on the 1980s Recession

Vested Chief Economist Milton Ezrati was quoted in "Why the 1980s recession haunts the Fed," published online by The Hill on February 6th, 2023.

Bryan Aungst, Contributing Writer

Technology and the Future - Part 2

In part 2 of this series originally published by The Epoch Times, Chief Economist Milton Ezrati explores the economic impact that technology will have on the future, with an eye toward ESG and the aging retiree population.

Milton Ezrati, Chief Economist

Technology and the Future - Part 1

Vested Chief Economist Milton Ezrati explores the future impact that technology will have on the economy through the lens of data, communication, fintech, and healthcare, in part 1 of this 2-part series, originally published by The Epoch Times.

Milton Ezrati, Chief Economist

Inflation impacts consumer spending

With inflation far outpacing recent wage gains, consumer spending in key categories is down. Chief Economist Milton Ezrati explores the far-reaching impacts in this article originally published by Forbes.

Milton Ezrati, Chief Economist

Are Bonds Back? Well, Yes, Sort Of.

The Fed's efforts to ease inflation have given investors reason to include bonds in their portfolios for the first time in a decade. Chief Economist Milton Ezrati examines what the renewed interest in bonds means for investors as the world’s central banks raise interest rates higher still.

Milton Ezrati, Chief Economist

Housing Depression Will Continue

After a volatile 2022, the housing market continues to make waves in the new year. Chief Economist Milton Ezrati explores in this article originally published by The Epoch Times.

Milton Ezrati, Chief Economist

Does hiring signal strength?

In early January 2023, hiring remained strong. But does hiring signal strength for the rest of the economy? Vested Chief Economist Milton Ezrati explores in this article originally published by The Epoch Times.

Milton Ezrati, Chief Economist

Chairman Dan Simon Named to PRWeek Dashboard 25

Each year, the Dashboard 25 recognizes top leaders in the communications technology space and celebrates the innovators driving the PR industry forward. 

Bryan Aungst, Contributing Writer

Consumer cutbacks in 2023

Between inflation and rising interest rates, consumers have been cutting back on spending, increasing the looming threat of recession. Vested Chief Economist Milton Ezrati weighs in in this article originally published by The Epoch Times.

Milton Ezrati, Chief Economist

Jobs Strength Won't Last

Jobs strength has continued to grow in face of an increasingly volatile economy. Vested Chief Economist Milton Ezrati puts it all into context in this article originally published by Forbes.

Milton Ezrati, Chief Economist

Group Vested Launches Creative Platform Finance Studio

In a PRWeek exclusive, Group Vested announces the launch of Finance Studio, the new creative platform providing custom content, design, branding and digital marketing services.

Ewan Larkin, Reporter

Progress Against Inflation

In recent weeks, the Fed has made significant progress against inflation. Vested Chief Economist Milton Ezrati reviews impacts so far and what we can expect next in this article originally published by The Epoch Times.

Milton Ezrati , Chief Economist

A Look Back at 2022, a Look Forward to 2023

‘Tis the season for articles that look back at the past year and forward to the next. Vested Chief Economist Milton Ezrati looks back at the wild ride that was 2022 to give us a clearer view of 2023 in this article originally published by The Epoch Times.

Milton Ezrati, Chief Economist

Credit-risk Transfers: A Financial Vulnerability

Looking back to the 2008-2009 financial crisis for guidance, Chief Economist Milton Ezrati explores what may be one of today's greatest vulnerabilities in the face of a potential recession: credit-risk transfers.

Milton Ezrati, Chief Economist

The US Economy is Sick

As we stand on the precipice of a recession, one thing is clear - the economy is under the weather. Vested Chief Economist Milton Ezrati looks at earnings, inflation, and GDP to offer insights about our current situation.

Milton Ezrati, Chief Economist

Is Small Talk at Work Necessary to Succeed?

Vested Group CEO Binna Kim weighs in on how small talk can help build relationships at work and how employers can think about it in this article originally published on WorkLife.

Bryan Aungst, Contributor

The CHIPS for America Act: A Strange Mix

Chief Economist Milton Ezrati takes a deep look at the CHIPS for America Act - a new bill devised to spur semiconductor manufacturing in the US.

Milton Ezrati, Chief Economist

How Founders Get More Sales in Their Startups

Vested Ventures CEO Eric Hazard joins Making Billions with Ryan Miller to discuss the right messaging when raising capital and the benefits of the PESO model.

Caroline McMullan, Marketing Specialist

The Right Foot: How Can a Leader Succeed?

The key to building and retaining a successful team is to be a leader who prioritizes helping their employees shine. Managing Director Katie Spreadbury reflects on her own experiences as a leader and teammate, and the ways organizations can foster cultures of trust and growth.

Katie Spreadbury, Managing Director

Vested Steps Behind the Camera

Account Assistant Marcus McGrigor got a taste of the media training and preparation he puts clients through with a series of mock interviews designed to make it feel like you're presenting to a live audience.

Marcus McGrigor, Account Assistant

Investing in Fintech with an Impact

Vested Ventures CEO Eric Hazard joins The Compassionate Capitalist podcast to discuss the nuances within fintech and how its uniquely qualified to address issues with financial access.

Caroline McMullan, Marketing Specialist

A Break in Inflation?

July brought a measure of relief on the inflation front, but one month does not make a trend. Chief Economist Milton Ezrati digs into details from the latest CPI report and offers insights about the ongoing economic situation in this article originally published in Forbes.

Milton Ezrati, Chief Economist

Will The Fed's Latest Move Be Enough to Combat Inflation?

Vested Chief Economist Milton Ezrati joins Yahoo! Finance Live to discuss whether the latest move by the Fed will be enough to combat inflation.

Caroline McMullan, Marketing Specialist

Ishviene Arora Elected to 2022 PRNEWS Top Women in PR

Ishviene Arora, Group Vested President and Chief Client Officer, was elected to the 2022 PRNEWS Top Women in PR list in the Entrepreneur category.

Caroline McMullan, Marketing Specialist

Double-Digit Growth Leads to Exciting Leadership Updates at Vested

Ishviene Arora, Group Vested President and Chief Client Officer, reflects on the agency's growth that has led to the leadership team's expanded roles and responsibilities.

Ishviene Arora, President & Chief Client Officer

Group Vested Executive Leadership Expands Responsibilities Amid Double Digit Growth

Group Vested made several changes to its executive leadership team's titles at the beginning of this month to more accurately reflect the team's responsibilities.

Ewan Larkin, Reporter

How To Bring More Care into Your PR Workplace

When employers show they care for their employees, it creates a cycle that positively impacts not only the business, but clients too. Vested managing director Katie Spreadbury shares her thoughts on creating a caring culture with PRmoment.

Katie Spreadbury, Managing Director

Reshaping the Leadership Paradigm Will Help AAPI, Others

As Asian/Pacific American Heritage Month comes to an end, Vested president Binna Kim weighs in on how we define and promote leadership within corporate America.

Binna Kim, President

Inflation Will Lead Inexorably to Recession

With inflationary pressure confronting the economy, Chief Economist Milton Ezrati believes recession is on the horizon. Here, he shares his thoughts on timing and outcomes with Forbes.

Milton Ezrati, Chief Economist

PR Players Aim To Claim Their Space In the Metaverse

As brands fast-track their moves into the metaverse, industry watchers are urging communicators to proceed with caution. Vested's Binna Kim weighs in.

Diana Marszalek, Senior Reporter, PRovoke Media

Financial Industry Free Fall Engages the Communicators’ Cavalry

No matter their politics, everyone seems to have headaches and anxiety about the current state of their finances. Stuck in the middle of all this are financial platforms, banks, and advisors. Communicators, once again, will answer the call and serve as the cavalry in a sea of confused and worried clients. Vested's Eric Hazard weighs in.

Nicole Schuman, Senior Editor, PR News

Investing in the Metaverse

Investing in the metaverse may not be as revolutionary as some believe.

Milton Ezrati, Chief Economist

Aon Names Vested as North America PR Partner

Aon's Head of Global Communications, Mike Marinello, announces that Vested has been named as its North American agency partner.

A Universal Basic Income?

Milton Ezrati gives his thoughts on the idea of a Universal Basic Income and thinks "the idea to give a free cash stipend to everyone is wrongheaded".

Milton Ezrati, Chief Economist

Vested Ventures Provides Strategic Investment to Financial Planning Software Company Anasova

Vested Ventures funding will help the company develop their financial Anasova advance and promote their mission of minimizing the stress around finances through free financial planning tools.

Keren Unrad, Head of Agency Marketing

What's the Deal with the Digital Dollar?

With cryptocurrencies gaining in popularity, is the digital dollar far behind?

Milton Ezrati, Chief Economist

Robinhood's 2021 PR Crisis

Vested's Eric Hazard comments on Robinhood's 2021 PR crisis in PRovoke Media's roundup of the top 20 PR Crises of 2021.

Keren Unrad, Head of Agency Marketing

2022 Predictions from PR Experts

Top PR Execs, including Vested's Binna Kim, Give Their Predictions for 2022.

Erica Thompson, Director

Vested Welcomes Red Lab Technologies

Acquisition strengthen's Vested's digital capabilities to better serve our clients.