Here’s what we’re thinking about
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The Many Mysteries of Decision Making
Joseph Devlin, Vice-Dean at UCL and a leading specialist in the sphere of neuroscience and marketing, shares how our brains impact decision making, even when it comes to brands and services.
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What Elon Musk Could Mean for Brands on Twitter
Elon Musk's takeover of Twitter could mean big changes (and problems) for brands.
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TikTok #ForYou…and #ForYourBrand
Once thought of as an app for videos of dancing teenagers, TikTok has now become a platform for financial services brands and fintechs to create awareness among new audiences.