Here’s what we’re thinking about
Group CEO Binna Kim joined PRWeek and Notified for a roundtable on the conversations agencies are having with their clients on technology and artificial intelligence.
Melissa Fleming,
Reporter
Group Vested CEO Binna Kim joined PR’s Top Pros Talk to discuss leadership styles, the challenges communicators face in today's environment, and how we can leverage both data and a variety of channels to mitigate the issues our clients face.
Caroline McMullan,
Agency Marketing Specialist
Less than seven percent of PR and advertising professionals identify as AAPI. Very few AAPIs are represented in the C-suite amongst the top PR agencies. Beyond the communications industry, AAPIs run into the “bamboo ceiling,” and AAPI women, in particular, find themselves crashing into the “bamboo glass ceiling.” Group CEO Binna Kim writes for O'Dwyer's.
Binna Kim,
Group CEO
In the finance world, bad news travels fast, and rumors travel even faster. All PR professionals know that in a crisis situation, every second you’re not actively participating in the conversation is a strike against you. The Vested Crisis Communications toolkit provides you with guidance that all FinComm pros can follow when planning for and responding publicly to organizational emergencies.
Amber Roberts,
CEO, US
The recently launched Vested Media Map is a great tool to uncover valuable media trends and insights to help you stay ahead of the competition. This deep-dive video will help you discover how to maximize its potential.
Bryan Aungst,
Contributing Writer
During times of turmoil, smart orgs get resourceful. There are many free or low-cost resources that can help early-stage brands carve out a competitive advantage in the PR and marketing communications space. These are some of Team Vested’s favorites.
Bryan Aungst,
Contributing Writer
Vested is excited to announce the official launch of the Vested Media Map, a real-time dashboard of top media topics across core industries.
Bryan Aungst,
Contributing Writer
These financial professionals may not be household names, but we think you’ll agree their accomplishments deserve recognition. Here are five Black Americans we’re honoring at Vested this Black History Month.
Delani Morgan & Ashley Grant,
Team Vested
Shari Dodgen, Vice President of Global Corporate Marketing at Trintech, sits down at the Vested bar to discuss communicating with a global mindset, speaking to various, complex audiences, and how the culture at Trintech has evolved thanks to powerful female leadership.
Caroline McMullan,
Agency Marketing Specialist
Jessica Zaloom, Head of Corporate Communications and Public Relations at WisdomTree, sits down at the Vested bar to discuss marketing to various audiences, her advice for those breaking into the industry, and how she successfully partners with her Vested team.
Caroline McMullan,
Marketing Specialist
Scott Stanzel named Chief Communications Officer at Truist.
Caroline McMullan,
Marketing Specialist
Jennifer Lowney named Global Head of Communications at Citi.
Caroline McMullan,
Marketing Specialist
Brenda Tsai named Chief Communications Officer at State Street.
Caroline McMullan,
Marketing Specialist
Pablo Rodriguez promoted to Head of Communications for the CCB group at JP Morgan Chase.
Caroline McMullan,
Marketing Specialist
Join Keren Unrad, Vested's Head of Marketing as she interviews Ian Miller, Chief Marketing Officer at Agile and MCT. They explore the development of Agile’s brand and messaging from the ground up and how Vested’s 360 process and experience in the fintech space were deciding factors in working with the agency.
Caroline McMullan,
Marketing Specialist
Rob Cox named Global Head of Corporate Communications at Credit Suisse.
Caroline McMullan,
Marketing Specialist
Amy Bonitatibus named Chief Communications and Brand Officer at Wells Fargo.
Caroline McMullan,
Marketing Specialist
Join Keren Unrad, Vested's Head of Marketing as she interviews Lynn Kier, Vice President of Corporate Communications at Diebold Nixdorf. They dive into the power of storytelling in marketing, how to use global teams and perspectives to the benefit of consumers, and how Lynn boosts women in a male dominated industry.
Caroline McMullan,
Marketing Specialist
