Dustin O’Leary

Vice President, Digital Strategy

Dustin has been developing and implementing digital strategies for top brands for 15+ years. As the digital leader at Vested, Dustin focuses on a wide variety of digital tactics, including paid media, email/marketing automation, and website optimization. Dustin has managed large digital programs across a wide variety of industries and verticals, allowing him to leverage past experiences and learnings to develop impactful digital marketing strategies for Vested clients.

Dustin enjoys working with financial brands because they have a like-minded thirst for data and insights. Throughout his career, Dustin has worked with numerous client and internal teams to elevate digital measurement and reporting protocols which has led to increased reporting efficiencies and elevated campaign insights and performance.

“The digital landscape is constantly changing, requiring financial firms to be agile and nimble to ensure their brands remain competitive in the market. My role is to help clients blend the art and science of marketing together to find creative ways to reach their target audiences, while hyper-focusing on campaign performance and optimizations to drive impactful business results.”

SPECIALTIES:

Digital Marketing
Marketing Strategy
Reporting & Analytics

HAS WORKED WITH: