Master Selfie Videos for LinkedIn Growth
Everyone knows what a selfie is. These days, itās practically a universal language. Thanks to smartphones and tablets, people of all ages are using selfies to share moments, tell stories and even build their brands. But how can companies jump on this trend to drive growth, build trust and showcase authenticity?
Welcome to 2025: The Year of Authenticity
Overproduced, corporate-style videos are out. People are craving real, unfiltered content that feels human and relatable. Your clients donāt need fancy cameras, polished scripts, or a high-budget studio. They just need their face, their voice and their phone.
Video isnāt just a nice-to-have anymore ā itās a must-have.
Especially on LinkedIn, where video content is king and companies that arenāt leveraging video are missing a massive opportunity to drive organize growth. The algorithm loves it, and audiences do too. But if your clients arenāt putting themselves out there with selfie videos, theyāre leaving growth on the table.
The beauty of selfie videos is that they donāt need to be perfect. What works is raw, honest storytelling āwhether itās sharing industry insights, giving a behind-the-scenes look at the business, or simply talking about what makes them tick.
What Type of Selfie Videos Actually Work?
Not all selfie videos are created equal. The best ones grab attention, feel authentic, and provide value without overcomplicating things. If you are wondering what to post, here are a few tried-and-true formats that work every time:
Career Journeys: Hustle stories hit different – share the path, struggles and wins.Ā
Quick Takes: Hot takes on trending topics – short and punchy.Ā
Behind-the-Scenes: Real moments make you relatable. Show the process, not just the results.Ā
Lessons Learned: Nobodyās perfect – share what didnāt work and what you learned.Ā
What If They Hate the Camera?
Letās be real, most people arenāt naturally comfortable on camera. But that doesnāt mean you canāt create engaging videos. The secret? Making the process feel less intimidating and more like a conversation. Hereās how:
– Fake a Facetime: Talk to the camera like a friend. It feels less awkward and is more natural.Ā
– Outline, Donāt Script: Jot down some points but ditch the word-for-word script. Over-rehearsed = robotic and boring. Natural and conversational = engaging.Ā
– Keep in the Bloopers: Small mistakes make you human! A tiny āumā or even a laugh is ok and nobody expects perfection.
– Done ā„ perfect: A bad video is better than no video. Just start and improve as you go!Ā
The Selfie Video Starter PackĀ
Before you hit record, set yourself (or your exec) up for success with a few simple tools and best practices. Good videos donāt require a fancy setup – just a few essentials to make sure they look and sound great.
– Setup: Selfie sick or an Octobuddy sticker.Ā
– Lighting: Natural light is best, but a ring light works too.
– Sound: AirPods are fine, but a simple clip-on mic grabs attention.Ā
– Editing: Use apps like InShot or CapCut for quick, clean edits.
– Format: Vertical, captions on, under 90 seconds.Ā
How to Go Viral
Going viral isnāt just luck, itās about grabbing attention fast and keeping people watching. The best-performing LinkedIn videos follow a few key rules that maximize engagement and reach. Hereās what to focus on:
– Hook them in seconds by jumping right into the story.Ā
– Make sure you have good sound and lighting. Because if they canāt see or hear you, theyāll scroll.Ā
– Talk as if you would to a colleague, keeping it conversational.
– Always end with a call to action of some sort by asking a question or inviting comments.Ā
You donāt just have to take our word for it. Data shows that LinkedIn video actually works and hereās why:
– 20x more likely to be re-shared than other content
– 3x longer attention span compared to static ads
– 5x higher interaction rates than non-video posts
– 200% higher completion rates for videos under 30 seconds
If you arenāt posting, then you arenāt growing. Challenge yourself or your executive to record and post one selfie video this week. Even engaging with or commenting on othersā videos boosts reach. The key? Strong hooks, decent audio, steady framing, and raw, relatable content. People engage with people, not perfection.
