Make Sure Your Brand Shows Up in AI Search

Vested helps financial brands optimize their presence in ChatGPT, Google AI Overviews, Claude, Perplexity, and other large language models so your name surfaces where your customers are searching.

AI is changing search behavior. Consumers are no longer just Googling – they’re asking ChatGPT, Perplexity, Claude, and other large language models for answers. Vested combines deep financial services expertise with data-backed insights to bring our proprietary AI Optimization program to the top finance brands across the world. It’s designed to meet you where you are – from a one-time diagnostic to ongoing thought leadership.

Our AI Optimization Services

AI platforms are already shaping how clients perceive and choose financial brands. If you are not visible, competitors will define the conversation. Our AI Optimization program equips your team with the clarity and actions needed to strengthen authority and secure discoverability.

AI Brand Assessment

Find out if your website, services and thought leadership are appearing in generative answers on major AI platforms.

Graphic icon in green line-work showing a stylized browser window with checked off action items, to represent a website audit.

Discoverability Check

Spot the technical and content barriers that prevent your expertise from being recognised.

Competitive Benchmarking

See how your brand compares with competitors on the financial queries that matter most.

Authority Signal Review

Pinpoint gaps or outdated content that weaken how your brand is represented in AI results.

AI Readiness Check

Make sure your key messages and content are structured so AI can recognise and cite them.

Executive Leadership

Full-funnel thought leadership program positioning your brand as an authority in AI searches.

Work with an Agency with a Proven Track Record

Get Vested

Let’s shape the future of finance together.

Who We Work With

We work clients both big and small within the finance and fintech spaces. From high-growth blockchain technology companies to premier global banking institutions, our clients touch every facet of the industry.

The AI Newsroom

Thought leadership from Vested’s AI pros.

AI platforms.

Vested and Scrunch AI Form Partnership to Expand AI Search and Content Optimization Capabilities for Financial Services Brands

Vested has partnered with Scrunch AI to help financial services brands boost visibility in AI search platforms like ChatGPT, Perplexity, and Gemini through AEO, structured content, and digital authority strategies.

Caroline McMullan, Senior Marketing Strategist

ChatGPT webpage.

Choosing the Right ChatGPT Model

Explore which ChatGPT models are best for financial marketers and communicators. From o3 for strategy to 4.1 for writing, learn how Vested uses AI to boost creativity and performance.

Brandon Jones, Senior Account Manager

SEO graphic.

PR Is the New SEO. And Vice Versa.

As AI reshapes search, PR and SEO must evolve together. Learn how forward-thinking brands are integrating media, messaging, and search strategy to build trust with both humans and algorithms.

Chloe Polo, Associate Director