Intelligence

How Should Banks Advise Customers Asking About Cryptocurrency?

A recent study shows that 60% of Americans have heard of bitcoin and 20% are thinking about buying it. More than ever, individual investors are going to their financial advisors looking for information about cryptocurrencies and whether they should be putting part of their portfolio into bitcoin and blockchain technology. What kind of things should banks and financial advisors keep in mind when advising their customers? This story would be published by a financial services organization that supports the banking industry, and would be read by banking executives and people in the financial services industry.