How to Balance Paying for Retirement vs. Paying for College

I am writing an article for the USA Today about the following: Balancing your needs vs. your kids: You need to save for retirement, but your kids need help with college. Here is how to make it work. Requirements: Seeking financial advisers, planners, and experts to offer 2-3 financial strategies parents can implement when trying to balance saving for college and saving for retirement. Tips must be specific, action-oriented, and realistic.