Media Relations Manager
Jackie Hyland is a seasoned media relations expert and Emmy award winning former broadcast TV journalist. At Vested she provides strategic media relations counsel and manages media relations programs across a variety of clients.
During her career, Jackie worked at the Association of International Certified Professional Accountants (AICPA) and was responsible for the organization’s media engagement on accounting and auditing matters. She successfully developed and managed a broad range of media relations plans around the AICPA’s top conferences, ESG, digital assets, accounting, and auditing standards. She provided daily, short-term, and long-term strategic media relations counsel and media training. Jackie also served as a Spokesperson for the North Carolina State Board of Elections, working closely with the Executive Director during the busy 2016 general election.
Jackie previously worked at ABC News, CNBC, WPIX, WCBS, WFAA, and WRAL. During her career she covered 9/11, floods, fires, blizzards, blackouts, plane crashes, protests, politics and the aftermath of the EF-5 tornado in Moore Oklahoma.
Jackie has a passion for financial PR and has succeeded in getting ink, airtime, and digital exposure for a lengthy list of individuals and organizations.
“I have a passion for telling stories about people and money. Financial communications give me the opportunity to be creative and nimble in a complex world.”